Hyper Personalization | Retail

  1. Understanding Audience — Leverage the behavior of many to recommend trending contents
  2. Semantic Understanding — Identify and recommend products based on content similarity
  3. Segmentation — Propose different recommendation to user based on the segment they are categorized into.
  4. 1:1 Personalization — Uniquely tailor the experience for each user based on his/her persona and point-in-time.

 by the author.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store